The Implementation of Public Communication Management Policy at Ministry of Energy and Mineral Resources

Ministry of Energy and Mineral Resources – Graduate student at STIA LAN Jakarta
Management of public communication plays significant role in a government. The implementation of well made management of public communication can be a means to deliver government policies both as programs and achievements broadcasted to public. The purpose of this study was to determine the implementation of communication policy management at the Ministry of Energy and Mineral Resources (ESDM). The method used was a case study at the ESDM with analysis implementation by using used Edwards III model. Based on the analysis, it was found that the implementation of the public communication management policy at the Ministry of Energy and Mineral Resources was already underway, such as the availability of a planned public communication strategy, and indicators of success in the mass media which were not only numerous but also positive and neutral quality, so that negative coverage could be minimized. Besides,, the support of Officials and implementers, Standard Operating Procedures (SOP), and creative content through hashtags related to the Energy and Mineral Resources sector could also increase the social media followers.

Cite:

Ramadani, Thoriq. (2019). Implementasi Kebijakan Pengelolaan Komunikasi Publik di Kementerian Energi dan Sumber Daya Mineral. Jurnal Borneo Administrator, 15 (1), 1-18. https://doi.org/10.24258/jba.v15i1.369